Head of Marketing
Місто :
, Lviv,
Компанія :
Relevant Software
Зарплата :
Знайдено :
21 день тому
Опис
We’re a renowned international software development firm headquartered in Lviv, Ukraine, attracting thousands of monthly visitors and consistently generating a steady flow of leads.We are looking for a new leader for our marketing team that will bring the company to new heights. Relevant is a place where you can express your creativity, try new approaches and tactics, and achieve amazing professional and personal results. Responsibilities: Continue current marketing strategy and generate new ideas based on the business goals of the company; Manage the marketing team of 5 people, SEO agency, external writers, designers, and other vendors; Manage the processes within the department and its cooperation with other departments of the company; Improve company SEO results; Increase number of leads from quarter to quarter; Work closely with the Sales department on outreach campaigns and overall processes; Conduct constant market and competitive research, collect customer insights and behavior; Take part in company services development; Organize and conduct various promotional activities like outreach warmups; Analyze and control the results of the marketing team activities; Create and analyse marketing reports; Report to CEO about the results across channels; Plan and control budget spending; Requirements: At least 2 years in the marketing leadership role in the IT outsourcing company; Experience with a $K+ monthly marketing budget; Experience in managing a team of at least 5 people. SEO and content marketing skills; SEO and content marketing skills; Experience in creating and managing successful marketing strategies; Tracking KPIs, calculating ROI, LTV, CAC, and profitability; Deep understanding of reporting and analysis tools, skill to consolidate data from various sources. Google Analytics, Google Optimize, Google Tag Manager; Analytical thinking, making decisions based on the received data with a positive impact on the marketing performance of the company; Upper-Intermediate English level, both verbal and written; Be results-oriented, responsible, and creative with a high level of self-organization; Ability to travel internationally for individual client meetings. Will be a plus: Web development skills to make quick fixes on the WordPress website and assign tasks to a developer; Knowledge of demand generation; Experience in branding and website redesign; We offer: Competitive compensation based on your skills, experience, and performance; working days of annual paid vacation and 5 sick leaves; 3 additional days off for special occasions; Opportunity for career growth, mentorship, and personal development plan; Experienced colleagues with % of middle and senior engineers; Individual English lessons on-site (for all); Possibility to work from anywhere in the world; Exciting projects involving the newest technologies; Friendly, positive, fun atmosphere; Accounting as a service; Flexible working approach.