Devart is actively seeking a Head of Marketing to enhance the performance of Devart BU projects. This role involves crafting a robust marketing strategy and refining marketing processes to drive business growth and success.
Responsibilities
Develop a long-term project marketing strategy with a focus on achieving B2B sales growth Manage the Devart BU Marketing Team strategically and operationally Take ownership of the business's reputation and recognition, which includes managing the brand, PR, and communications Efficiently manage annual marketing budgets Coordinate User Acquisition, SMM, SEO, Link Building, and Events processes Synchronize actions and projects with top management and stakeholders while closely collaborating with Sales and Products Teams to achieve revenue targets Analyze competitors and consistently review market and consumer trends Monitor, review, and provide reports on all marketing activities, outcomes, and Return on Investment (ROI) Establish a unified document management system for project-related tasksRequirements
5+ years of experience as a Head of Marketing/CMO within the B2B IT sector Experience in creating strategies for B2B IT products Expertise in PR, SMM, and User Acquisition Strong understanding of core concepts and tools related to Employer Branding, Recruitment Marketing, and internal communications Deep knowledge of the global IT industry, technology, and media business Exceptional understanding of the principle of launching and managing PR campaigns Proficiency in social media promotion across various platforms including Facebook, Instagram, YouTube, and instant messengers Experience with goal-setting tools (SMART, creative brief, project passport) and planning tools (GANTT, WBS) Expertise in Risk Management, budgeting, control, and cost optimization techniques Strong leadership skills with the capability to organize and lead people Fluency in English with a proficiency level ranging between B2 to C1 Advanced knowledge of Excel/Google Sheets and PowerPoint/Google Slides Positive attitude, high energy level, and a good sense of humorNice to have
University degree in Marketing, Management or EconomicsWorking conditions
No overtime required Flexible working hours 19 working days of annual vacation 15 working days of sick leave Medical insurance coverage In-house English courses Opportunities for professional and personal development (50% tuition fee coverage) Various activities: corporate parties, team-building events*Please note that due to exceptional circumstances such as being under martial law, some of the mentioned benefits and provisions may be subject to temporary limitations or adjustments.
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